Jisu Kim is a resident fellow at the Information Society Project at Yale Law School. She earned her Ph.D. in Mass Communication from the Hubbard School of Journalism and Mass Communication at the University of Minnesota – Twin Cities.
Her research focuses on how digital technology influences audience engagement, journalism practices, and the business model of news organizations, with an emphasis on computational methods. Her goal is to understand factors that influence audience trust in news organizations and engagement with news on social media to help news organizations devise a better strategy for engaging with their audiences. In addition, her work seeks to examine the factors that influence the dissemination of news and information on social media through computer algorithms.
Thus far, her work has been published in the International Journal of Communication, the Agenda Setting Journal, Social Media + Society, Corporate Social Responsibility and Environmental Management, International Journal of Nonprofit and Voluntary Sector Marketing, and in an edited book, The Power of Information Networks: New Directions for Agenda Setting, with other papers currently under revision or peer review at journals. She has also presented more than 10 conference papers at leading conferences, such as ICA and AEJMC
She received an M.A. in Journalism and Mass Communication and a B.S. in Political Science from Korea University.
Personal Website: https://jisukim.org/